Saige Eryn
Creative Strategy
Recent Work
About Me
I’m a creative strategist with a sharp eye for storytelling.
I create insightful, culturally conscious work that’s both tasteful and forward-thinking.
I’ve worked with brands like Android, Google, Tatcha, Estée Lauder, and e.l.f Cosmetics—always with one focus: connection.
In a fast-moving world, the need to connect and create never fades. Success comes from listening—both to the world and the project at hand.
Featured
Tatcha
We led Tatcha’s "Major Moisture Match Up", featuring a showdown between two iconic Tatcha moisturizers. The campaign took over Tatcha's social channels and spread to everyday social trends. The 360 strategy consisted of a hero spot, social rollout, Sephora activation, and experiential pop-ups. All blending the brand’s signature Japanese heritage with a modern, competitive spirit, driving fresh messaging around beauty and sportsmanship.
Only on Android
Created a social campaign with 25 new assets showcasing Android’s innovations, each tailored to highlight a different feature and optimized for its platform.
The goal: make life easier and more enjoyable through Android’s breakthrough tech.
The goal: make life easier and more enjoyable through Android’s breakthrough tech.
Android saves the day (and the plant)
Android has you (and mom) covered
Build it with Android
Shop with Google
Day-to-day strategy and campaign work for Google Shopping’s Instagram channel, building engaging content to educate followers on their tools and maintain relevance in the shopping world.
I focus on strategic partnerships and timely social tactics that only drive brand growth and keep our audience connected to the latest trends, blending product knowledge with cultural relevance to maintain Google Shopping as a source of inspiration and discovery.
I focus on strategic partnerships and timely social tactics that only drive brand growth and keep our audience connected to the latest trends, blending product knowledge with cultural relevance to maintain Google Shopping as a source of inspiration and discovery.