Saige Eryn
storyteller
Recent Work
about me
I'm a copywriter focused on crafting thoughtful narratives through strategic and unexpected storytelling.
At the core of my work is a curiosity about people and how we interact. Creating insightful, culturally conscious work that’s tasteful and forward-thinking.
I’ve worked with brands like Android, Google, Tatcha, Estée Lauder, and e.l.f Cosmetics—always with one focus: connection.
In a fast-moving world, the need to connect and create never fades. Success comes from listening—both to the world and the project at hand.
Tatcha
We led Tatcha’s "Major Moisture Match Up", featuring a showdown between two iconic Tatcha moisturizers. The campaign took over Tatcha's social channels and spread to everyday social trends. The 360 strategy consisted of a hero spot, social rollout, Sephora activation, and experiential pop-ups. All blending the brand’s signature Japanese heritage with a modern, competitive spirit, driving fresh messaging around beauty and sportsmanship.
close
Only on Android
Created a social campaign with 25 new assets showcasing Android’s innovations, each tailored to highlight a different feature and optimized for its platform.

The goal: make life easier and more enjoyable through Android’s breakthrough tech.
Android saves the day (and the plant)
arrow_outward
Android has you (and mom) covered
arrow_outward
Build it with Android
arrow_outward
close
Shop with Google
Day-to-day strategy and campaign work for Google Shopping’s Instagram channel, building engaging content to educate followers on their tools and maintain relevance in the shopping world.

I focus on strategic partnerships and timely social tactics that only drive brand growth and keep our audience connected to the latest trends, blending product knowledge with cultural relevance to maintain Google Shopping as a source of inspiration and discovery.

close